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Game-Ready Lures With Arbogast Instinct
Made for anglers who know when to wait and when to strike. No fluff—just what works.
Best Sellers
Triple Threat Fishing Lure
Three Iconic Topwaters Perfectly Sized And Colored To Trigger Topwater Bites
Jitterbug Topwater Bass Fishing Lure
The Jitterbug has a track record of sparking explosive topwater strikes.
Hula Popper Topwater Bass Fishing Lure
Ideal for fishing near submerged timber, weeds, and grass beds.
Topwater Bass Fishing Lure
Updated hook hangers let the hooks move freely without dragging or slowing down the lure’s forward motion.
Fishing Lure for Night Fishing
The Arbogast Jitterbug is a classic topwater lure, known for a sound anglers have recognized for generations.
Fishing Topwater Buzz Bait
One-of-a-kind floating buzzbait—lets you pause near structure and trigger strikes from curious fish.
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The Story of Arbogast Fishing Lures
It started with Fred Arbogast, an Akron factory worker who spent more time thinking about bass than machines. In the 1930s, he began carving lures by hand—testing them, tweaking them, and testing them again until fish started hitting them harder than anything else in the tackle box.
Word spread. What began as a hobby turned into a basement operation, then a full-blown lure company. Arbogast lures like the Jitterbug and Hula Popper didn’t just catch fish—they rewired how people thought about topwater strikes. Their odd shapes and loud, splashy action seemed almost wrong. But they worked. Still do.
Decades later, Arbogast hasn’t changed much. The designs remain weird in the best way. The lures still hit the water with attitude. And for anyone who’s ever stood at the edge of a lake just before sunrise, they still carry the same quiet promise: this cast might be the one.
Arbogast lures aren’t about trends—they’re about results. Passed down in tackle boxes, fished by generations, they’ve earned a place in stories that start with calm water and end with a sudden explosion at the surface. Whether you’re walking the bank or running a boat, there’s something about tying on an Arbogast that just feels right. Not because it’s flashy, but because it’s proven.
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Real Anglers, Real Stories
“I’ve used plenty of lures, but Arbogast always gets the job done. The Jitterbug is my go-to for early morning bass—never lets me down.”
Mike L.
“Arbogast lures bring back that old-school fishing feel. They work like a charm and remind me why I love the sport.”
Jason M.
“Simple design, tough action. I love how these lures handle in different water conditions. Definitely a staple in my tackle box.”
Sara K.
Your Questions Answered
Arbogast lures are designed mainly for bass but have proven effective on many freshwater game fish.
Yes, their straightforward design and action make them easy to use, whether you’re new or experienced.
Rinse them with fresh water after use, especially if you fish in salt or murky water, and store them dry to keep hooks sharp.
They combine unique shapes and movements that have stood the test of time—no gimmicks, just solid results.
While primarily made for freshwater, some anglers have had success with them in calmer saltwater environments.
You can find them through authorized dealers, specialty tackle shops, and select online stores.